PSMT 6070

Social & New Media Digital Marketing

Course Description

Explores how new media is being used to create relationships, market products and services, engage key audiences, create brand awareness, and drive loyalty. Covers techniques such as social networking, wikis, widgets, blogging, podcasting, webcasting, social bookmarking, mobile marketing, and mashups.


Looks like this course isn't being taught this semester.

Sort by "All" in the top right to see previous semesters.