MDST 4102

Qualitative Methods in Media Audience Research

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Course Description

This course is designed to be a practical introduction to how to do audience research in the field of culturally-oriented communication study. The primary work students will be doing is to prepare research projects illustrating the in-depth application of one (or possibly multiple) methods of research employed in studying the cultural audience.


  • Andrea Press

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    Last Taught

    Spring 2011