GBUS 8484

Creativity & Design Thinking

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Course Description

The focus of this course is on design thinking, a particular problem-solving approach that emphasizes customer empathy, invention, optionality, and iteration as its core components. Design thinking is concerned with the creative side of strategic thinking and complements the more analytical strategic orientation that emphasizes quantitative methodologies, evaluation frameworks, and the assessment of a single solution to a strategic problem.


  • TBA TBA

     Rating

     Difficulty

     GPA

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    Last Taught

    Fall 2024

  • Rachel Brozenske

     Rating

     Difficulty

     GPA

     Sections

    Last Taught

    Summer 2021

  • Faculty Staff

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     Difficulty

     GPA

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    Last Taught

    Spring 2018

  • Jeanne Liedtka

     Rating

     Difficulty

     GPA

     Sections

    Last Taught

    Spring 2016